Pet Circle, E-commercePet Circle: Servicing Australian Pets
How an integrated carton erection, sealing, labelling, conveyor and cross-belt sortation system transformed the flow of packed orders from packing to carrier-ready dispatch.

The challenge
Too much manual movement between picking, packing and dispatch. How do you move cartons efficiently from packing to the correct carrier, with less manual handling and greater control?
From manual carton handling to automated carton flow
SAS delivered a connected, end-to-end carton handling and outbound sortation system for Pet Circle’s Sydney operation. Cartons are erected, sealed and labelled automatically, then conveyed to an Interroll cross-belt sorter that routes each one to the correct carrier.
By integrating the equipment, conveyor infrastructure, controls and sortation into one coordinated system, the operation runs with less manual handling, better visibility of workflow, more efficient processing and consistent freight handling, on a platform that is more streamlined, reliable and scalable.
SAS delivered the full lifecycle: design, supply, integration, commissioning and support.
The results
- One connected flow from packing to carrier-ready dispatch
- Less manual handling of packed cartons
- Better workflow visibility and more consistent freight processing
On site


Solutions in this project
Equipment in this project

Interroll
Conveyor Systems
Modular conveyor that moves everything from pallets to polybags, with zero-pressure accumulation.
Pallets to polybags

Interroll
Sorting Systems
Gentle, high-speed sorting for parcels and packages, used by major carriers worldwide.
Parcels up to 50 kg

Matthews
Label Printer Applicator
High-speed labelling without sacrificing accuracy or line uptime.
Up to 50 m / min
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Let’s look at your operation.
Send us your layout and order volumes. We’ll show you where product is handled twice, and what automation would change.



